About Us

Welcome to our online store!

We are two passionate about fashion and beauty, we decided to create something special; swimwear collections that will enhance all women, no matter their figure. At Primera, our mission is simple, to offer you swimwear that makes you feel beautiful, confident and ready to shine, whether at the beach, at the pool or during your moments of relaxation.

Each piece in our collections is made with love, taking into account the latest trends and focusing on comfort and quality. We believe that every woman deserves to feel exceptional in her swimsuit and we are here to support you.
Thank you for trusting us and joining this adventure where beauty and confidence go hand in hand.

Jade & Marie-France